Prior to studying Online Marketing Web 2.0 methods and innovations, I didn’t know exactly what Personal Branding or Attraction Marketing was all about, but I did understand about, and have actually used, Traditional Marketing for years.

We, at Developmental Performance Consultants, want to share some understandings regarding Personal Branding Marketing vs. Traditional marketing.

Your Online Marketing efforts can bring, actually, countless people to your door merely by including your individual touch with a Personal Brandingcampaign.

YouTube has offered us, as web online marketers, an equal opportunity by providing us their FREE platform to host our videos.

You can produce a website or employ a web designer to produce one for you. On your website you will familiarize visitors about exactly what it is you have to provide them. They will either like your energy and return for additional information or they will keep searching for someone whom they relate to. The whole purpose of your site however, is to develop a relationship with your visitors.

People like to purchase from people so it is essential when somebody goes to your site, and opts-in for more information, you send them a “individualized” thank you email then follow up with a personal phone call. When you practice this, you separate yourself from all the other marketers.

Conventional Marketing efforts, on the other hand, are more arduous and almost always very pricey to state the least! Advertising space in magazines, newspapers, sales brochures, T.V., etc might cost you well into the hundreds of thousands of dollars and the ROI is still just a prayer and a hope away.

Standard Marketing is really generic in its strategy as the reach is exceptionally broad. When you are sending your message out to millions of individuals in the hopes they see a value in your offerings, the individual touch is not present.

Take a close look at how your business can profit by executing Personal Branding projects.

Let us help you !!

You can develop a site or employ a web designer to create one for you. On your website you will familiarize visitors about exactly what it is you have to offer them. The entire purpose of your website however, is to produce a relationship with your visitors.

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